Powering People-Law
Our story
Our founders - Hunter, Jane and Bart, spent decades in legal technology and saw how much time attorneys were losing to paperwork instead of people.
They built Smokeball to change that. By removing the busywork, lawyers can focus on helping clients through life's biggest moments.
That's why we're proud to be powering people-law.
Our name
Why Smokeball?
We're named after a case that gave power to everyday people.
Our founders chose a name that not only stands out but also carries a legacy from British legal history dating back to 1893. It comes from a legal case: Carlill v Carbolic Smoke Ball Company, 1893. A company promised £100 to anyone who used their flu remedy, the "smoke ball," and still got sick. One customer did. She sued, and she won. The case became a cornerstone of contract law – proof that ordinary people can hold power to account.
2013
It started with a simple belief
Smokeball launched in Chicago with one purpose: give lawyers software that actually fit the way they practised. Built around matters, not spreadsheets. No workarounds. No compromises.

2016
That belief crossed borders
We expanded to Australia, where firms were looking for the very same thing.

2023
Growing our impact
We opened our London office, bringing Smokeball and our belief that lawyers should have more time for people - to firms across the UK.
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2024
Technology got smarter
Archie arrived to take on repetitive work and help lawyers work with greater confidence.
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Today
Where we are now
With our brand new look. Smokeball is powering people-law.

Our manifesto
You didn’t choose this work for the glory. You chose it because better everyday lives sit on the other side of your effort. When life gets complicated, and homes, safety, families and futures are at stake, people-law binds communities.
But the system makes that much harder than it should be. Admin piles up. Chaos creeps in. The work that strengthens communities drains the people who can make the difference.
That’s where we show up. Born from the lived realities of a small people-law firm, it is named for the trial that gave power back to the people. All built on a simple belief that nice can finish first.
We create the software and AI that gives you back the hours and the headspace that allows you to make more impact. We don’t replace the human work, we boost the people who do it. We are a deeply embedded extension of your firm, we are your partner.
We cultivate a community of practitioners who look out for each other, and who look out for the people who need access to justice. From Spark to every forum, every story, every firm, we share openly, we learn together.
Smokeball is powering people-law.
Meet the Global Leadership Team
Our leadership team is passionate about building technology that helps lawyers focus on the people who count on them.
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Hunter Steele
Co-founder & Chief Executive Officer

Jane Oxley
Co-founder & Chief Operating Officer
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Bart Vadala
Co-founder & Chief Technology Officer

Adele Hoyle
Chief Product Officer

Mick Campbell
Chief Financial Officer

Maria Koralis
Global Head of People & Culture
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Ruchie Chadha
President, US

Alex Jenner
Country Manager, UK

Nick Obnenovski
Country Manager, Australia

Adam Cann
Global Head of Revenue Operations

Samuel Williamson
Global Head of Marketing